“Do you know what’s going on in your clients’ heads — in that bubble over their head — when you’re having a conversation with them?” Maslansky asked attendees. He explained the way our audience responds to what we say is even more important than what we’ve said. “It’s not what you say that matters; it’s what people hear,” he said. “We try to send one message, and yet they hear another.” We’re fighting an uphill battle trying to gain our clients’ and prospects’ trust, Maslansky explained.

This type of recruitment refers to potentially filling job vacancies from within the company. A business might decide that it already has the right people with the right skills to do the job, particularly if its training and development program has been effective.

Let’s be honest — we live in a world that can become too focused at times on impersonal, quick communication methods like texting or Facebook posts. But clients still appreciate the personal touch, especially those 50 and older who are near or in retirement. They also seem to respond to a non-threatening and social way to introduce their friends and family to their financial advisor.

Successfully motivating your employees will help you achieve and maintain business goals. Ultimately, you want to create an environment that allows your employees to meet or exceed expectations, do their best and feel valued. While employees are clearly motivated by tangible rewards such as salary and promotion, there are more intangible factors such as mentoring, personal and professional growth and the ability to work on independent projects.